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Online Marketing DNA

October 10, 2013

Why Video is Still Getting 70 Percent of All Internet Traffic

The topic of why video is still getting 70 percent of all Internet traffic was brought up in a recent mastermind meeting. Most people thought it was due to the popularity of YouTube, but videos can be published through many other venues including websites, blogs, and video publishing directories.

A major reason video is still getting so much Internet traffic is largely based on societal factors. Many people live very hectic lifestyles and are attracted to videos because they can get information while doing other tasks. Others like it because they can get snippets of info quickly.

A good example of video snippets is Twitter Vine; the social media platform that showcases 6-second videos. These mini-videos are ideal for highlighting product features, offering quick product demos, and announcing upcoming events.

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