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Online Marketing DNA

March 09, 2013

Twitter Vine

There's been a lot of talk about the launch of Twitter Vine mobile service that makes use of abbreviated videos. Just as Twitter abbreviates tweets, now users can integrate six second videos to showcase products and special events.

Learning how to implement Twitter Vine will require a learning curve. No one is an expert yet because the app for IOS devices is so new. Even Twitter is still tweaking the program and gathering data to learn how to further exploit it.

Simply put, Vine lets users share six second video loops via social media platforms and mobile marketing. Vine shows a lot of promise as a quality advertising tool, but only time will tell.

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