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Online Marketing DNA

October 10, 2013

Why Video is Still Getting 70 Percent of All Internet Traffic

The topic of why video is still getting 70 percent of all Internet traffic was brought up in a recent mastermind meeting. Most people thought it was due to the popularity of YouTube, but videos can be published through many other venues including websites, blogs, and video publishing directories.

A major reason video is still getting so much Internet traffic is largely based on societal factors. Many people live very hectic lifestyles and are attracted to videos because they can get information while doing other tasks. Others like it because they can get snippets of info quickly.

A good example of video snippets is Twitter Vine; the social media platform that showcases 6-second videos. These mini-videos are ideal for highlighting product features, offering quick product demos, and announcing upcoming events.

Online Marketing article on "Why Video is Still Getting 70 Percent of All Internet Traffic "

Online Marketing DNA

December 17, 2010

Mobile Marketing

Mobile marketing is the latest trend in online marketing strategies. With over 5 billion cell phone users worldwide, this marketing medium can help companies explode their sales and turn their brand into a household name.

Although mobile marketing is an exciting venue, this is still a relatively new online marketing strategy. Business owners will need to become educated about how mobile marketing works, how to apply it to their business, and carefully monitor results. As with any marketing campaign, results should be tested, tweaked, and tested again to ensure marketing dollars aren't wasted.

Online Marketing article on "Mobile Marketing "