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Internet Marketing - Online Marketing DNA Blog

Online Marketing DNA Internet Marketing Tips on How you can Start to Generate Leads, Customers and Sales.

27 Results for "Internet Marketing"

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25 results displayed (1 - 25):

Online Marketing DNA

October 10, 2013

Why Video is Still Getting 70 Percent of All Internet Traffic

The topic of why video is still getting 70 percent of all Internet traffic was brought up in a recent mastermind meeting. Most people thought it was due to the popularity of YouTube, but videos can be published through many other venues including websites, blogs, and video publishing directories.

A major reason video is still getting so much Internet traffic is largely based on societal factors. Many people live very hectic lifestyles and are attracted to videos because they can get information while doing other tasks. Others like it because they can get snippets of info quickly.

A good example of video snippets is Twitter Vine; the social media platform that showcases 6-second videos. These mini-videos are ideal for highlighting product features, offering quick product demos, and announcing upcoming events.

Online Marketing article on "Why Video is Still Getting 70 Percent of All Internet Traffic "

Online Marketing DNA

May 10, 2013

How to Use Pinterest

Recently, there's been a lot of talk about how to use Pinterest to market a business. Many owners are uncertain of how this virtual bulletin board can be used to strengthen brand recognition or boost website traffic.

Those who are confused about how to use Pinterest can rest assured it is one of the easier online marketing strategies. Just like other forms of social media, Pinterest lets people share their own content, as well as content published by others. In this case, the content is pictures.

Business owners can create bulletin boards to showcase their products, recipes, how-to information, fashion styles, do-it-yourself projects, gardening tips, and just about anything else they offer. They can also connect with industry professionals, Pinterest users, and consumers.

Online Marketing article on "How to Use Pinterest "

Online Marketing DNA

January 10, 2013

Social Video Marketing

Business owners who take advantage of social video marketing can create a tremendous amount of brand buzz as long as videos are high quality and enjoyable to watch. Learning how to produce video ads and promote them in social networks can help owners generate viral ad campaigns that are viewed around the world.

Social video marketing is a fun and exciting way to get people talking about your brand. While you don't need to be a professional videographer it's important to produce quality videos that viewers enjoy and want to share.

When people share videos within their social circle there is higher probability they will be viewed. People are more likely to watch something a friend or relative posts on their Facebook page or shares via Twitter than if the ad comes directly from the company selling products or services.

Online Marketing article on "Social Video Marketing "

Online Marketing DNA

September 14, 2012

Social Media News

As a business owner, it's imperative to stay abreast of social media news. The tactics needed to succeed in this venue are constantly changing. What works today, will likely be defunct six months from now as new technology is developed.

There are many places to obtain social media news. It's best to seek out reputable sources that intend to inform instead of sell products. A few of the more popular include Mashable, TechCrunch, MarketingSherpa, and Online Marketing DNA.

Most people equate social media marketing with Facebook and Twitter, but there are countless other resources. These include networks like LinkedIn, YouTube, Google+, MySpace, and Pinterest.

Online Marketing article on "Social Media News "

Online Marketing DNA

May 19, 2012

Online Marketing Plan

Every business needs an online marketing plan to ensure they capitalize on every available advertising strategy. Marketing via the Internet opens the door for owners to reach an unlimited number of people. However, it's vital to develop a strategic system so that every method can be linked together.

Every online marketing plan needs to outline the strategies that will be used now and in the future. There are dozens of online marketing methods so it is essential to determine which ones are most suited for the business and will yield the greatest return on investment.

Understanding how each strategy works; how to implement it; how to interconnect each strategy; and anticipated results is crucial. Without this knowledge it will be nearly impossible to reach your goals

Online Marketing article on "Online Marketing Plan "

Online Marketing DNA

March 01, 2012

Marketing Plan

Developing a marketing plan is one of the most essential elements of operating a business. This type of plan helps owners analyze data about customers, competitors, and how well products and services will be received.

Creating a marketing plan involves conducting market research to understand which marketing strategies are required. There are many tools available to obtain accurate market research data. These can include focus groups, surveys, keyword search, product search, and competitive sales analysis reports.

In addition to helping owners understand the buying habits of their target market, developing business marketing plans are vital for companies that need to acquire startup capital. Investors and finance companies require detailed information about the business before providing financial backing.

Online Marketing article on "Marketing Plan "

Online Marketing DNA

September 28, 2011

Strategic Marketing Management

Strategic marketing management helps companies monitor results of all forms of marketing efforts. From understanding how visitors arrive at company websites to determining the return of investment provided from print, radio, TV, and Internet marketing ads, having a plan in place is essential for growth and expanded online visibility.

Strategic marketing management is the driving force behind learning how to understand effectiveness of market communications and analyzing customer preferences. Taking time to develop a strategic plan can help executives improve profitability by integrating cohesive methods into their current business plan.

Written marketing plans are essential for documenting the company's goals and keeping ad campaigns on track. Companies that advertise in print, radio, TV and online are required to meet advertiser deadlines and comply with terms of service.

Online Marketing article on "Strategic Marketing Management"

Online Marketing DNA

September 01, 2011

Online Media Marketing Consultant

Hiring an online media marketing consultant is one of the smartest business decisions a person can make. Anyone who has engaged in Internet marketing understands how challenging it has become. To succeed requires thorough comprehension of multiple online marketing strategies and a solid plan.

Working with an online media marketing consultant can help companies get into the driver seat more quickly. There is much to learn about Internet marketing including how each strategy works, the pros and cons of each, and how to integrate each ad campaigns so they promote one another.

Internet marketing is comprised of many facets. In addition to having a website, most companies also have a blog that lets them interact on a more personal level with customers.

Online Marketing article on "Online Media Marketing Consultant "

Online Marketing DNA

August 15, 2011

Online Marketing Strategy

Online marketing strategy is a term used to describe a variety of promotional techniques specifically related to conducting business via the Internet. There are dozens of advertising methods that can be used to produce revenue and improve search indexing results.

Choosing which online marketing strategy will produce the best results can be difficult. The fact of the matter is, operating a successful Internet business demands utilizing several techniques.

At bare minimum, company owners will require a website to participate in Internet marketing. One tragic mistake people make is creating a website from pre-made templates provided through free hosting. This tactic screams 'unprofessional' and is a fast way to lose credibility in the marketplace.

Online Marketing article on "Online Marketing Strategy "

Online Marketing DNA

August 08, 2011

Business Services

A wide range of businesses services are available to help companies stay on top of tasks. Anyone who has ever started a business understands the numerous duties involved. Whether you're a sole proprietor or CEO of a Fortune 500 company, having the right tools and resources make the job function more smoothly.

To determine the types of business services required involves taking time to assess overall needs. Some companies hire virtual assistants to handle day-to-day tasks. Others need to enlist the help of a marketing agency or web designer. And, nearly every business can benefit from hiring a tax accountant or CPA.

When companies integrate Internet marketing practices they usually require help from an online marketing agency or social media marketing consultant. There are so many ways to utilize online marketing strategies that it is vital to work with skilled professionals.

Online Marketing article on "Business Services"

Online Marketing DNA

August 04, 2011

Local Search

Local search is an innovative approach to a favorite form of advertising known as the yellow pages. Online business directories are a great way to help people easily locate your business, but also provide opportunity to build brand awareness.

Local search directories include tools that capture the business address to provide driving directions via computers, mobile devices, and in-car navigation systems. Many tie-in with social networking groups such as Facebook which lets the general public share their interests with others. Others provide opportunity for customers to write reviews and rate their experience.

There are many benefits associated with local listings. In addition to directing customers to the front door, companies can upload product photos, offer special deals, and publish a link to their website.

Online Marketing article on "Local Search "

Online Marketing DNA

July 29, 2011

Internet Marketing

Internet marketing has become a complex maze of interconnecting a variety of methods to drive traffic to websites. Achieving success in this field requires the development of a solid online marketing plan and a dedicated team of employees or subcontractors.

Many people believe Internet marketing only revolves around selling products via a website. Nothing could be further from the truth. Not so long ago, business owners could get away with just a website, but not today. Now, companies must embrace a variety of marketing strategies to achieve and maintain high search rankings.

On popular online marketing strategy is developing a blog that ties-in with the company website. Content published on blogs is picked up instantly in the search engines; whereas with websites it could take several days to have content ranked.

Online Marketing article on "Internet Marketing "

Online Marketing DNA

July 15, 2011

Internet Marketing Training

Participating in an Internet marketing training course can help companies take the fast track to online success. There are dozens of ways to promote ad campaigns online, but learning the ins and outs of each requires some level of specialized education.

Countless Internet marketing training courses are offered, but it's best to spend time finding out who supplies the most pertinent information. A lot of people profess to be Internet marketing gurus, but few earn the status of becoming an industry expert. It's vital to learn from the best; otherwise, you'll be wasting valuable time and money.

Learning every aspect of online marketing is an enormous task. Promotion strategies are constantly changing due to the evolution of technology. Today, companies can easily and affordably create online marketing videos, audio podcasts, and stunning presentations that can be shared via social media marketing, company websites, and blogs.

Online Marketing article on "Internet Marketing Training"

Online Marketing DNA

July 12, 2011

Foundations of Marketing

Implementing the foundations of marketing is essential to achieve desired goals. These established strategies help companies develop a strong foothold in the marketplace through acquiring a positive reputation and brand recognition.

Without integrating the foundations of marketing, owners will find it exceedingly difficult to achieve the level of success they desire. The first step for laying the foundation is developing a business and marketing plan.

Online Marketing article on "Foundations of Marketing "

Online Marketing DNA

June 29, 2011

SEO Company Los Angeles California

Working with an SEO company Los Angeles California is the fastest way to achieve online marketing goals. These professionals can offer guidance and implement ad campaigns to help L.A. companies improve online visibility and outrank competitors.

Hiring an SEO company Los Angeles California is a big decision. It can be helpful to establish short- and long-term goals and write down questions before arranging consultations. Comparison shop SEO companies to determine which provide the most suitable services for your needs.

It's advantageous to work with locally-based SEO marketing agencies for ease in collaboration. Working with locals is particularly advantageous when developing region-specific sales content. Their tone is more natural than someone who resides in another city and unfamiliar with the L.A. market.

Online Marketing article on "SEO Company Los Angeles California "

Online Marketing DNA

June 28, 2011

Search Engine Optimization Orange County California

Engaging in search engine optimization Orange County California is a valuable practice for local companies. SEO is the key to achieving high search engine rankings and is essential for driving targeted traffic to websites and online marketing campaigns.

Companies that do not utilize search engine optimization Orange County California can experience lost revenue and lack of customer leads. SEO is necessary for every element of Internet marketing. Without it, search engines do not know how to categorize content which results in improper indexing or no indexing at all.

Although Orange County is a highly competitive market, local owners have easy access to some of the brightest minds and top talent in the country. Whether you need a web designer, graphic artist, actors, musicians, video producers, or SEO company chances are you won't have trouble locating quality talent in OC.

Online Marketing article on "Search Engine Optimization Orange County California "

Online Marketing DNA

June 22, 2011

SEO Marketing Orange County California

SEO marketing Orange County California refers to a strategy that can help local businesses improve sales revenue while expanding their online footprint. SEO stands for search engine optimization and is the industry-standard for having online marketing endeavors recognized and indexed by search engines.

SEO marketing Orange County California is crucial for any company engaged in Internet marketing practices. It's imperative to understand how SEO works because this technique is used with all types of online marketing campaigns.

Whether you're developing a website, publishing articles, videos, or podcasts, or marketing through social media venues, the only way to have campaigns visible in search engines is through utilizing SEO.

Online Marketing article on "SEO Marketing Orange County California "

Online Marketing DNA

June 17, 2011

SEO Service Company Bellingham Washington

Enlisting help from an SEO service company Bellingham Washington can help local companies thrive. In today's market, companies need to develop strong ties within their community and develop long lasting relationships. Online marketing provides opportunities to reach thousands of people at the speed of light.

When choosing an SEO service company Bellingham Washington it's best to work with local agencies. While technology makes it easy to share documents, it can be advantageous to meet face-to-face with those who will be helping to market your business.

Bellingham is a great place to conduct business. The competition isn't as fierce as in the surrounding cities of Seattle and Tacoma, so local companies have advantage offer populous cities.

Online Marketing article on "SEO Service Company Bellingham Washington "

Online Marketing DNA

June 06, 2011

SEO Marketing Los Angeles California

Local companies participating in SEO marketing Los Angeles California can experience increased sales revenue as long as campaigns adhere to specific procedures. This venue offers endless opportunities to develop brand recognition and improve search rankings as long as L.A. businesses understand proper protocol.

SEO marketing Los Angeles California is essential in this highly competitive market. SoCal is known for their creative marketing campaigns and has become a trendsetter in the technology market. L.A. companies have advantages over other markets because they have easy access to talented professionals.

Online Marketing article on "SEO Marketing Los Angeles California "

Online Marketing DNA

June 04, 2011

Online Marketing Orange County California

If you're not participating in online marketing Orange County California, you're missing out on countless opportunities. This venue makes is easy to interact with customers and engage in a variety of marketing strategies.

Incorporating online marketing Orange County California requires a plan. The platform encompasses many elements and requires the ability to interconnect each campaign to develop inbound links to the company website.

Technology has made online marketing much easier than it used to be. Today, O.C. businesses can develop interactive websites and blogs, produce captivating online videos, offer reports that can easily be shared with others, publish informative articles, and participate in a variety of social networking groups to obtain customer leads and develop consumer trust

Online Marketing article on "Online Marketing Orange County California "

Online Marketing DNA

May 01, 2011

Social Media Marketing Orange County California

Social media marketing Orange County California is one of the most affordable and powerful strategies for building customer relationships. Not only can SoCal businesses reach out to the community, social marketing can also improve online visibility.

Those new to social media marketing Orange County California may find it advantageous to consult with a social media marketing consultant. This venue is far-reaching and offers endless opportunities to market products and services.

To fully capitalize on this technique requires careful planning and development of a strategic marketing management plan. Attempting to engage in social marketing without a plan will result in confusion, frustration, and potential failure, so take time to understand how to harness the power of this online marketing strategy.

Online Marketing article on "Social Media Marketing Orange County California "

Online Marketing DNA

April 30, 2011

Internet Marketing Los Angeles California

Internet marketing Los Angeles California embraces a variety of online strategies to improve search engine rankings, build brand awareness, and develop customer relations. LA-based businesses that learn how to utilize each marketing strategy have opportunity to outrank competitors and dominate their niche.

Internet marketing Los Angeles California is essential for SoCal business owners that want to improve online visibility. In today's competitive market it is crucial to be easily found via search engines.

To accomplish high ranking requires incorporating and maintaining a variety of online marketing strategies. Gone are the days of relying solely on a website to promote products and services. While websites are an excellent foundation for presenting company information and products, they can easily get buried in search indexes

Online Marketing article on "Internet Marketing Los Angeles California "

Online Marketing DNA

April 28, 2011

Local Search Los Angeles California

Local search Los Angeles California is a great brand building tool that can also enhance customer relationships. Local search is a new spin on an old reliable source for locating businesses. Nearly everyone is familiar with printed phone directories, but local listings take things to a new level.

Incorporating local search Los Angeles California is an affordable advertising strategy that offers multiple benefits. This venue can be used to help businesses be easily located within directories; provide special offers; and obtain valuable customer feedback.

Online Marketing article on "Local Search Los Angeles California "

Online Marketing DNA

April 27, 2011

Online Marketing Los Angeles California

Online marketing Los Angeles California should be an integral part of marketing plans for SoCal businesses that desire improved online visibility. L.A. is a highly competitive market and companies must embrace multiple online marketing strategies to stay ahead of the pack.

Online marketing Los Angeles California can consist of websites, blogs, online videos, audio podcasts, digital newsletters, mobile marketing, article marketing, local search directories, social media marketing, and link building online.

Online Marketing article on "Online Marketing Los Angeles California "

Online Marketing DNA

April 25, 2011

Internet Marketing Bellingham Washington

Internet marketing Bellingham Washington embraces a variety of strategies to maximize online visibility. In order to dominate any niche online requires interconnecting multiple marketing methods and consistently building upon each strategy.

To fully embrace Internet marketing Bellingham Washington requires hiring a dedicated marketing team or outsourcing projects to an online marketing agency. Although Internet marketing is an exciting venue with endless possibilities, to succeed requires substantial time.

With that being said, one of the best things about Internet marketing is it offers a level playing field allowing small business to compete with Fortune 500 companies. Those who understand how to interweave a variety of Internet marketing strategies can obtain 'Top 10' search results for the majority of their niche-specific keywords.

Online Marketing article on "Internet Marketing Bellingham Washington "

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